The Venture Company :: About the organization

The Venture Company

The Venture Company is a unique type of company with an even more unique mission: to systemically improve the quality of innovation that yields Social Economic Value, public trust and investor returns. We help Limited Partners enter, renew and fix their deployment of a more rewarding commitment to Venture Capital.

We are on a path to deploy a new market-model to Venture that finds and rewards new Venture Investors with the vision, foresight and fortitude who are specifically recruited to plan and deliver on a more fearless, appropriate yet prudent implementation of risk.

Venture Capital in support of early-stage Technology Innovation is one of the youngest asset classes (and special sub-sector of Private Equity) that by the sheer size of opportunity deserves its own pedestal. Only 20 years old in terms of scale, Technology is like water for the thirsty. It can be used to enhance everyone's life on this planet, yet it is only available to no more than 20% of the worldwide population. The market opportunity alone dictates that Venture should be every Limited Partner's best performing asset class.

Yet it is not. Venture Capital has not, does not and cannot perform today -- not by lack of opportunity -- but because of its outdated construct and ill-conceived deployment of risk. The deployment of its current investment model can never find, attract, let alone govern groundbreaking innovation and is therefor unchanged no longer a rewarding investment opportunity for Limited Partners (either Institutional or Private).

To correct that situation Georges van Hoegaerden founded The Venture Company in Palo Alto, California in 1998. First focused on building and supporting groundbreaking innovation, Georges has recently turned his attention to fixing the financial system in Venture so fantastic new innovations, that knock on his door regularly, can indeed see the light of day.